If you’re the manager of a yoga studio or pilate studio and you’re thinking about using SMS marketing, you’re in the right place. Text message marketing has been around since the late 2000s and it’s still as powerful as it used to be then. Using SMS marketing at your yoga studio is a great way to generate more new member leads and hopefully get some more members.

1. Makes Your Print Marketing More Actionable

Adding a text message marketing slogan to your marketing materials instantly makes them more actionable. If your business is sending out 1000 flyers and you only have your website on them, then you’re not going to be able to track the effectiveness of your marketing campaign. However, if you add your “Text YOGA to 95577 for a Free Week Pass at Chicago Yoga….” slogan to your marketing materials, you can now see if you have an increase in sms leads after you send out your marketing materials.

2. SMS Marketing is Truly Set It and Forget It

One of the reasons that yoga businesses like using FitnessTexter so much is because once it’s up and running on your website, there’s not much else you have to do. FitnessTexter leverages the website traffic that your website currently has, so as long as you’re pushing traffic to your website, you’re going to be getting more and more leads from FitnessTexter on your website. The best FitnessTexter clients are the ones that get it up on their website, near their logo, and then on their Facebook background image. This way, you can just sit back and let the leads roll in. You don’t need to constantly push your marketing message, it’s there for everyone to see.

3. Your Social Media Marketing now Textable

Last but not least, if you’re doing any type of social media advertising at your yoga studio, adding your texting slogan increases the effectiveness of your marketing strategy. Here’s what we mean. If you have a Pay-Per-Click campaign on Facebook, you don’t want that many people to click your ad, since the more clicks you get, the faster your budget gets used up. If you add your texting information to your Facebook ad and someone texts the code, instead of clicking it, you’re going to get a lead for free, since there was no click involved. Not bad eh!